Analytics7 min read
Reading Your WhatsApp Campaign Analytics: What Actually Matters
Delivery, read and reply rates each tell you something different. Here is how to use them, and the sales you track yourself, to send better next time.
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Campaigns
3 articles tagged Campaigns.
Templates5 min readWhatsApp Message Templates Explained: Categories, Approval and Cost
Marketing, utility and authentication: the category decides how Meta reviews a template and what it charges to deliver it. Here is how each works, how approval happens and what you actually pay.
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Timing9 min readThe Best Time to Send Your WhatsApp Campaigns
Send time quietly shapes your open and reply rates. Here is how to find the window that works for your audience.
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